How This Welsh Premium Vodka Brand Achieved 10,000% YOY Growth!

Jordan Major, Head of E-Commerce at Au Vodka, joins the inaugural Lightning 50 podcast to reveal the tactics behind this Welsh premium Vodka brand’s stonking 10,000% YOY growth! Endorsed by some of the world’s biggest celebs, multi-million pound growth, hundreds of thousands of loyal fans on social media… For luxury drinks brand, Au Vodka, those are just a handful of high points in an incredible commerce journey that’s recently culminated in the brand being crowned the UK’s fastest growing retail brand for 2021.