Your Shift at Every Starbucks Counter

From your first shift behind the bar to the oldest store in Seattle: seven counters, eighteen years and one black marker inside a Starbucks. Built by brand bureau 22, an international branding bureau. Full price list (PDF): https://brandbureau22.com/bb22_price_... Chapters 0:00 Who would walk into the oldest Starbucks before it opens? 0:31 The ladder you climb tonight 0:50 Counter 1. What does a barista learn on day one? 2:01 Counter 2. What does a shift supervisor carry? 3:07 Counter 3. What does an assistant store manager give up? 4:12 Counter 4. What does a store manager answer for? 5:17 Counter 5. What does a district manager see from above? 6:22 Counter 6. What does a store development manager decide? 7:36 Counter 7. Why is Pike Place the one store they show visitors? 8:48 The five ideas from tonight 9:14 Which counter would you take for a year? In this episode you'll learn: standard operating procedure — the written steps every store follows; the third place — the spot between home and work where people stay; unit economics — the money of one single store; licensed store — a store run by another company under Starbucks rules; brand ritual — the small act that brings people back. This is an independent, dramatized documentary-style video. Not affiliated with, sponsored or endorsed by the brands named. Pay figures are estimates. Visuals are original illustrations, partly AI-assisted.