Your Best Meta Ads Will Come From TikTok Shop (7-9 Figure DTC Brands)

🗓️ Book a Call to Scale Your TikTok Shop to $1m/mo (for brands doing $50k+/mo): https://cal.com/team/xfactr/tiktok-sh... On this episode of the XFACTR podcast, our Director of Growth Mitch Wolf sits down with founder Jordan Kilgour to talk about what actually decides whether a brand wins on TikTok Shop. Having built an eight figure brand and scaled brand partners past $1M a month, Jordan shares why the numbers on your dashboard are only half the story, the scaling mistake that quietly burns the most money, and why the smartest brands are happy to break even. You'll learn: 💎 Why TikTok Shop is no longer a first mover game and what matters instead. 💎 What makes a product built for TikTok Shop, and when to stay off it. 💎 How TikTok Shop exposes the gaps in your business. 💎 Why big brands happily break even on TikTok Shop. 💎 The most expensive scaling mistake brands make with content. 💎 The one prediction for TikTok Shop that Jordan is sure of. 📖 Timestamps: [0:00] Intro [5:35] What Makes a Product Built for TikTok Shop [10:45] Products That Should Stay Away [15:12] How TikTok Shop Exposes Your Brand [18:26] Should You Be on TikTok Shop at Break Even? [23:21] The Most Expensive Scaling Mistake [29:39] Jordan's TikTok Shop Prediction [30:57] Can One Person Run Your TikTok Shop? [31:37] Creators vs Creative Agencies [40:07] Why You Should Plan to Lose Money First [48:08] Next Steps