From $136 Million to Nothing: How British Knights Lost Everything
Build Inc.
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From $136 Million to Nothing: How British Knights Lost Everything
18 985 просмотров · 8 дней назад
Build Inc.
18 тыс. подписчиков
18 985 просмотров · 8 дней назад
British Knights sneakers were once one of the hottest shoe brands in America, jumping from $8 million to $136 million in sales in just three years, so how did the famous BK button end up in the bargain bin? This business documentary traces the rise and fall of British Knights, from a quiet Tribeca dress shoe company founded in 1936 to the loud 80s sneaker brand that put Kool Moe Dee and MC Hammer in its commercials and took open shots at Nike. Along the way you'll hear about the Blood Killer rumor that got BKs banned from schools, a gold chain shoe that sparked outrage, a contest built on smelly socks, and one surprising admission from inside the family business. If you've ever wondered what happened to British Knights, or why so many forgotten 90s sneaker brands vanished while Nike kept growing, this story has twists you won't see coming. The British Knights sneakers you remember from Foot Locker had a far stranger journey than most people realize. Subscribe for more untold stories behind the brands you grew up with, and tell us in the comments whether you owned a pair of BKs.