In Good Company | Ep 8 | Rhian Hughes & Stephen Brown | Holiday Park of the Future

What does the holiday park of the future actually look like? Dave McRobbie sits down with Rhian Hughes and Stephen Brown from Lady's Mile Holiday Park for an unscripted conversation about smart resorts, guest choice, AI, dynamic pricing, and what's practically coming in the next 12 months. Chapters 00:00 Introduction and welcome 02:00 The holiday park of the future: smart, personalised leisure resorts 04:00 AI and complaints — where technology helps and where it doesn't 05:00 The Sainsbury's checkout model for park reception 08:00 Personalisation, concierge services, and guest choice 10:00 Will human interaction become a premium service? 12:00 Smart accommodation — energy, heating, and locks 13:45 Dynamic pricing for F&B and activities 16:00 Flash sales, trust, and why Lady's Mile doesn't discount last-minute 20:00 Confidence in your product when the market gets difficult 22:00 Over-personalisation and losing spontaneity 23:00 Hologram entertainment and what becomes normal 24:30 AI, staffing, and the jobs that change 27:00 What they're watching in the next 12 months 30:00 Data privacy, tracking, and the case for an off switch 34:00 On-device AI and where the technology is heading Rhian Hughes is Holiday Sales and Revenue Manager at Lady's Mile Holiday Park and Oakcliffe. Stephen Brown is General Manager at Lady's Mile. Read the full episode write-up: community.holidaymakerxp.co.uk Join the XP Community free: community.holidaymakerxp.co.uk In Good Company is hosted by Dave McRobbie and Lana Tigwell. New episodes every month. Subscribe for more.