Monetizing AI search traffic with Oasy

In this episode, we speak with Choy Travers to explore the challenges faced by publishers in the age of AI, the concept of agentic commerce, and how Oasy aims to help publishers monetize AI traffic while providing value to brands. Takeaways AI is reshaping media revenue Publishers need new monetization strategies Chapters 00:00 Introduction to Oasy and Choy's Background 03:02 The Rise of Agentic Commerce 06:07 AI's Impact on Publishers and Brands 08:54 Monetizing AI Traffic for Publishers 12:03 Challenges in the AI Advertising Space 15:09 Value Exchange Between Publishers and AI 17:48 Navigating Ad Insertion and AI Agents 20:57 Overcoming Market Education Challenges 23:52 The Future of AI in Advertising 27:05 Ethics of Influencing Through AI