The 60-15-15 Rule: Fixing the Financial Bleed in Your Business

How do you know if your business is bleeding money before it's too late? In this episode, Matt Haney sits down with Arron Bennett, an Australian entrepreneur, kickboxer, and founder of a fractional CFO firm. Arron breaks down how he rebuilt his career after a near-death health scare, hired his wife as an integrator to break a three-year growth plateau, and uses simple financial models to scale clients past $40M. If you are ready to master your numbers and protect your bottom line, tune in. In this episode, you'll learn: • How the 60-15-15 rule pinpoints exact pricing, delivery, and overhead leaks • Why hiring his wife as an integrator stopped his three-year business stagnation • How delaying a firing decision led to a $200k fraud scheme in his business • Why asking a founder "Why do you want to kill your business?" saved his firm • How aggressive tax planning creates cash reserves to reinvest and scale quickly CHAPTERS: 00:00 Welcome 00:36 Entrepreneurial Roots 02:16 Aaron’s Turning Point 03:11 Finance Clarity Matters 05:37 A Player Hiring Lessons 07:47 Accountability and Trust 10:04 Building a CFO Firm 14:03 Founder Bottlenecks and Fraud 17:34 Delayed Decisions 23:21 The '60-15-15' Rule 26:47 Arron's Ideal Clients 29:22 Life Outside Business Connect with Arron:   / arron-bennett   #operations #finance #entrepreneur #podcast