Tracking Social Media Trends for 2021 with Two Rivers Marketing | Social Media Club Des Moines

How do you spot social media trends early and turn them into strategy? Two Rivers Marketing social media strategists Erin Fry and Derek Steffen share their top tips for tracking emerging trends and what to consider for your 2021 social media strategy. Two Rivers Marketing won four Gold Hashies, one Silver Hashie and the Trailblazer award at the 2020 Social Media Club Des Moines Hashie Awards. About the speakers Erin Fry is a social media strategist at Two Rivers Marketing who has helped clients in agriculture, construction, entertainment, healthcare, hospitality, manufacturing, nonprofit, pharmaceutical, research and sports. Derek Steffen is a social media specialist at Two Rivers Marketing with experience across brands from restaurants and healthcare to construction and agriculture. Two Rivers Marketing is a full-service B2B marketing agency headquartered in Des Moines, Iowa. Presented by Social Media Club Des Moines (#SMCDSM) in 2020. From the Social Media Club video archive (originally published on Vimeo). #SocialMediaClub #SocialMediaTrends #SMCDSM ABOUT SOCIAL MEDIA CLUB Social Media Club is the world's oldest professional association for social media practitioners, founded in 2006. Our global network of local chapters advances the practice of social media, builds digital media literacy, promotes ethical standards and shares best practices. If you get it, share it. Become a member: https://socialmediaclub.org/membership/ Website: https://socialmediaclub.org Hashie Awards: https://hashieawards.com/ FOLLOW SOCIAL MEDIA CLUB LinkedIn:   / socialmediaclub   Instagram:   / socialmediaclubglobal   Facebook:   / socialmediaclub   X: https://x.com/socialmediaclub Subscribe for more talks, interviews and workshops from the Social Media Club archive.