Where AI Meets the Real World: Rethinking the Traveler Journey | DPAA Video Everywhere Summit Panel

Screenverse's CEO, David Weinfeld, sits down with Expedia Group's CMO, Jochen Koedijk, to discuss how the travel company now lets travelers send it a saved Instagram Reel of a dream destination via DM. Its AI identifies the spot and replies with when to go, what to do, where to stay, and how to fly there. In the real world, Expedia Group uses out-of-home advertising across multiple touchpoints to extend and reinforce messaging. Watch the video to see how they're rethinking the traveler journey.