I Quit My 6-Figure Corporate Job. Now LinkedIn Brings My Leads | LinkedIn Lead Generation

How to do LinkedIn lead generation for B2B (organic LinkedIn lead gen): 1. Make sure your buyers are on LinkedIn. Treat it as a networking platform: posting and logging off does not bring leads. 2. Use a searchable LinkedIn headline that names what you do (for example "music tour manager"), not "I help…". Repeat it in the first three lines of your About section. 3. Network beyond your ICP. People in other fields refer clients they cannot serve. 4. Post stories and opinions, not service pitches. Inbound leads come from people who relate to you. 5. Start real conversations in DMs. Do not sell in the first message, and do not post and ghost. 6. Ignore algorithm hacks, posting times and frequency rules. Write what you want to be known for, at a pace you can keep up. ===== You post on LinkedIn. You comment for an hour a day, you follow every algorithm tip, and still no leads. Or the only people who like your posts are others in your own industry. This episode shows a different kind of LinkedIn organic lead generation: one built on networking and stories, not sales posts. In this episode, Hana Kim, a marketer who walked away from a six-figure corporate job to start her own consulting business, spills the secrets on how LinkedIn brings her inbound leads. She started over with a resume-style profile and 300 connections, and she explains to Anwesha what a B2B founder should actually do on LinkedIn today. 🔥 In this video, you get the insider secrets of: How to get inbound leads on LinkedIn without talking about your services LinkedIn networking: why you should connect beyond your ICP What to post on LinkedIn (and why LinkedIn is not your journal) How B2B founders should start using LinkedIn for lead generation LinkedIn headline: why "I help…" headlines are forgettable, and what to write instead LinkedIn About section: what to say in the first three lines LinkedIn outreach: why most DMs fail, and how to start real conversations Does the LinkedIn algorithm, posting time or frequency matter? Why you should never "post and ghost" How AI is changing marketing work and contracts ⏱️ Chapters 0:00 LinkedIn B2B lead generation 0:52 How to get inbound leads on LinkedIn 1:30 How to network on LinkedIn 2:54 What to post on LinkedIn for leads 5:38 What not to share on LinkedIn 8:27 LinkedIn for B2B founders 10:43 LinkedIn outreach: why DMs fail 12:38 How to make people refer you 14:09 How to write a LinkedIn headline 16:49 LinkedIn About section tips 17:38 How to reach B2B decision makers 18:16 Does the LinkedIn algorithm matter? 21:07 How to get LinkedIn engagement 23:21 LinkedIn for solopreneurs 24:28 AI in marketing 26:44 Why LinkedIn has to be fun 💬 What is your biggest LinkedIn lead generation question? Ask it in the comments. We read every one, and the best questions shape our next episodes. 👩 About Hana Hana Kim is a marketer and solopreneur who left corporate healthcare marketing to start her own consulting business. LinkedIn is her main source of inbound leads. LinkedIn:   / hanakim   🙋‍♀️ About Anwesha Anwesha Bose is co-founder of BlueMint, a personal branding and positioning agency in Dubai, with 15+ years in content, digital strategy and product. LinkedIn:   / anwesha-bose-dubai   X: https://x.com/anweshabose Threads: https://www.threads.com/@anwesha.bose 🎙️ About the podcast Brand New Rules with Anwesha Bose: conversations with people in marketing about what is working today, in the world of AI search, personal branding, and brand growth. Subscribe:    / @anwesha-bose   📩 Contact Want to be on the show? Email bluemintservicesfzco@gmail.com #LeadGeneration #B2BLeadGeneration #LinkedIn