Bridge4PS Sheriffs' Association Video: The Last Line
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Bridge4PS Sheriffs' Association Video: The Last Line
15 просмотров · 7 дней назад
VideoEnvy
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15 просмотров · 7 дней назад
The last line of our video for Bridge 4 Public Safety is about what one clear message is worth, and we didn't write it.
Bridge4PS, commonly called Bridge, is a communication platform for law enforcement and first responders. We produced this video for the Sheriffs' Association of Texas annual meeting.
Bridge4PS wanted sheriffs to hear about Bridge from peers instead of from the company, so the video has no narrator. Sheriffs and their teams from Chambers and Brazoria counties, among others, tell it in their own words. Bridge4PS reviewed the interview questions with us before they went out. The interviews happened at the end of June, and the video had to be done before the association met in July.
The incidents they describe are the heart of the video, and they're better heard in their words.
Then it closes on this:
"You can't put dollars and cents to that. One proper and concise, clear message could pay for the whole platform for the year."
A vendor can't make that argument for itself. A customer can. The sheriffs watching would each have to take Bridge home to their own counties and make the case there, and that line gives them the words.
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