Why Your ABA Clinic Is Invisible to Parents

ABA clinics are losing visibility on Google because of one specific marketing shortcut. Here is how to fix it. Google search results for behavioral health are shifting, and many providers are losing ground due to a subtle marketing shortcut that prioritizes the wrong metrics. Michael Dillon joins me to break down why this is happening and how to regain visibility. We look at the landscape of search marketing specifically for the autism services industry. Michael brings a unique perspective, having spent decades in medical marketing and working on the development of ABA Engine. He also offers a personal lens, reflecting on his own experience navigating the search for services after his son’s autism diagnosis. We discuss the intersection of technical software needs and the actual clinical requirements that ABA clinics must address to stay relevant in a competitive digital space. Connect with Michael Dillon — https://askmichaeldillon.com/ Michael Thomas Dillon on LinkedIn —   / michaelthomasdillon   👇 If your marketing brings people in but they never book, start here. → Fix your ABA Intake Process with ABA Engine Book a call with Erica: https://tidycal.com/ericakinnebrew/ab... Subscribe:  @ABAEngine