Episode 10: Building Pipa Creating a Skincare Brand Kids, Tweens & Parents Trust

How do you build a skincare brand that parents trust and kids actually want to use? In this episode of the Growth Leaders Podcast, we speak with Corina Pfeffer, co-founder of Pipa Skincare, about identifying an underserved market, creating clean and age-appropriate products for tweens, and growing a mission-driven brand. Corina shares the inspiration behind Pipa, the challenges of launching a consumer product, and what it takes to educate families while building a business with lasting impact.