How to Strive in DooH Advertising Market | Interview with Eastidea CEO

Join us in this enlightening conversation with the CEO of Eastidea, a pioneer in the digital out-of-home (DooH) advertising market. Dive into the intricacies of DooH advertising, the integration of digital signage, and the revolutionary use of AI and analytics in elevators and indoor advertising spaces. Discover how Eastidea is transforming advertising strategies worldwide with their innovative approach to merging hardware and software solutions. Whether you're an industry professional or just curious about the future of advertising, this interview offers valuable insights into the evolving landscape of digital advertising and practical tips for success in the market. 00:38 Eastidea's core business: Elevator and Indoor advertising 02:20 How DISPL changed Eastidea's offering 03:19 The Big Three: Must-haves for selling advertising solutions today 07:18 Foreign interest in Eastidea networks and which big brands are interested in them 10:17 Eastidea's expansion and coverage of 17 countries around the world 12:15 Eastidea's biggest wins and achievements 16:18 New DISPL functionality: Customer Journey Map, Heat Maps, White Label SSP/DSP and Uber Base Model 30:13 Understanding business models with the latest Value Case Learn more about DISPL: https://displ.com Learn more about Eastidea: https://yeastidea.com