Sari Winick of Learning Resources on Listening-Led Leadership

In this episode of CMO Journeys, Christian Banach talks with Sari Winick, Chief Marketing Officer of Learning Resources and hand2mind. Sari shares how her path moved from medical sales into consumer marketing, brand leadership, education, and toys. The conversation explores how listening to customers, sales teams, and internal teams shaped the way she leads. It is a thoughtful look at how a modern CMO builds trust, learns fast, and stays close to the people behind the work. You’ll hear how Sari’s early sales experience helped her understand customer needs, why people-first leadership became central to her style, and how she thinks about building teams, using data, and adapting as marketing changes. She also shares how Learning Resources and hand2mind work with agency partners, why specialization matters, and how the right partners can help teams learn, test, and move smarter. This interview is useful for agency leaders, strategists, consultants, marketers, and anyone interested in modern marketing leadership. Sari’s story offers a clear reminder that strong marketing often starts with listening, practical learning, and the ability to turn customer insight into better decisions. Get the access and intelligence your agency needs to grow: https://www.thenextbigwin.com