Why Your Mission Statement Inspires No One | Tim Kelley

Lead With More Podcast Episode 47 Lead with Character; Build a Culture People Choose Most leaders can tell you their company's mission. Far fewer can tell you their own, and many don't discover the difference until life forces the question. In this episode, Tom DeBell sits down with Tim Kelley, creator of the True Purpose process and author of True Purpose (second edition). Tim has spent more than 20 years coaching senior executives, government officials, and presidential candidates, and has guided purpose work for around 100 organizations worldwide. Tim explains why uncertainty pushes leaders into survival mode, and why a clear purpose works as a north star when forecasts fail. He breaks down why most corporate mission statements inspire no one, and what happens when personal, leader, and company purpose finally align. Tom shares how his own second season of life revealed a purpose not tied to his company. Tim also explains why younger leaders don't have to wait, why trust and psychological safety come first, and why purpose-driven culture can solve retention problems that pay raises can't. Try Tim's 10-second exercise: how purposeful are you being at work right now? Find Tim Kelley at http://www.canceledleader.com. Timestamps: 00:00 Opening Preview 00:29 Find Your Leadership Purpose Before Life Forces You To 01:41 Why Hard-Working Leaders Still Drift 02:58 How Uncertainty Hijacks Your Leadership Brain 04:59 Purpose as Your North Star 05:52 Why Most Purpose Statements Fall Flat 08:00 Why You Can't Find Your Purpose Alone 11:12 The Wrong Kind of Mission Statement 13:39 Personal Purpose vs. Company Purpose 15:57 What Purpose-Driven Culture Looks Like 17:18 The Second Season: From Achievement to Meaning 20:02 Can Younger Leaders Find Their Purpose Now? 21:18 Why Pay Raises Won't Fix Retention 23:20 When Employees Don't Align With the Company's Purpose 27:37 Do Employees Really Care About Purpose? 28:35 Why Trust and Psychological Safety Come First 30:07 Where to Start: Your Own Purpose First 34:49 Want Better Employees? Become a Better Leader 36:27 Tim's 10-Second Purpose Exercise ⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻ Tom DeBell is the founder and president of Modern Leadership Solutions, a Certified Maxwell Coach/Speaker/Trainer, a Full Focus Certified Pro, and a Certified Facilitator in the Six Types of Working Genius. Learn more about Tom and Modern Leadership Solutions here: https://http://www.modernleadershipsolutions.... ⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻ Podcast guests are managed through PodMatch. If you’re a podcast guest or host (or both!), I would encourage you to check it out: https://www.podmatch.com/member/tomde... (affiliate link). #PodMatch ⎻⎻⎻⎻⎻⎻⎻⎻⎻MUSIC & MEDIA⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻⎻ With permission from: Music by HitsLab (   / @hitslabmusic  ) from Pixabay (https://pixabay.com/)