Stop Losing Jobs You Already Have: The Contractor Lead Tracker
Near Me Website Marketing
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Stop Losing Jobs You Already Have: The Contractor Lead Tracker
6 просмотров · 2 нед. назад
Near Me Website Marketing
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6 просмотров · 2 нед. назад
Most contractors don't have a lead problem. They have a leak.
A call comes in while you're under a sink. A form fills out at 4 p.m. and nobody sees it until Thursday. An estimate goes out and never gets a single follow-up. That's not a marketing failure. That's money you already paid to get, walking away.
Here's the Lead Tracker we use with our own agency clients, and what it does.
Logs every lead with the source, so you finally know what's actually working
Calculates your response time in minutes and flags anything over 5
Runs the full 12-touch estimate follow-up cadence and tells you who to call today
Shows your close rate, your revenue, and your results by lead source on one dashboard
The column that changes the most is the follow-up alert. Filter it to 🔔 Due every morning and you'll have a call list before you leave the driveway.
Two habits make it work no matter what you track with. Log every lead the moment it comes in, not at the end of the day. And ask every caller how they heard about you, then ask the follow-up question when they say "online."
The Lead Tracker is one of ten templates inside The Local Service Growth Engine, along with the training that shows you how to use them. Join free and start with the Marketing Scorecard and the Foundation Worksheet, then unlock the rest when you're ready.
👉 https://www.skool.com/local-service-g...
Near Me Website Marketing is a veteran-owned agency that's spent six years doing marketing for HVAC, plumbing, electrical, roofing, and other home service businesses.
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