B2B Sector Updates, The B2B Cohort, September 1, 2026

During the video call, members discussed integrating artificial intelligence across industries, recent advances in automation, and the importance of functional prototyping. The group highlighted how functional prototypes help clarify project requirements and reduce ambiguity, leading to more effective project planning and accurate development estimates. The group also covered broader industry trends, shifts toward AI-driven solutions, and skepticism in domestic markets compared to global peers.