The First Step in Successful Crisis Management

I was recently asked what the first step in successful crisis management is, and I thought what a great question! Over the years, I've heard different answers to this question. Some people say "get the plan out!", while others say "activate the crisis team". But in my experience, both of these answers just don't go far enough. In this week’s #crisisready video, I discuss what the first step in successful crisis management should really look like. Take a look! I’d love to hear what you think! Comment below or use the hashtag #crisisready on Twitter and let’s continue this conversation. Is your organization #CRISISREADY? Find out at http://melissaagnes.com. Follow Melissa on Twitter: @melissa_agnes