Day 22/365 · Building a StoryBrand Summary: Make Customers Listen | Donald Miller
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Day 22/365 · Building a StoryBrand Summary: Make Customers Listen | Donald Miller
5 просмотров · 13 дн. назад
LevelUpWithVikas
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5 просмотров · 13 дн. назад
📅 Day 22 of the 365-Book Challenge: one great book a day, for a year. Start from Day 1: • The 365-Book Challenge: Day 1 to 365
Most businesses don't lose customers because their product is weak. They lose them because, in the few seconds a stranger gives them, nobody can tell what they offer. Building a StoryBrand by Donald Miller turns your message into a simple seven-part story where the customer is the hero.
In this 9-minute animated summary of Building a StoryBrand by Donald Miller, you'll learn:
• Why clear beats clever in every message
• The seven-part story: hero, problem, guide, plan, action, stakes, success
• How to be the guide instead of the hero
• The grunt test for any website or pitch
⏱ CHAPTERS
0:00 Intro
0:23 Clear Beats Clever
1:15 The Seven-Part Story
1:56 The Customer Is the Hero
2:37 Three Levels of Problem
3:22 Be the Guide
4:05 Give Them a Plan
4:45 Call Them to Action
5:25 Show What's at Stake
6:05 Paint the Happy Ending
6:45 The Grunt Test
7:29 Your Coaching for Today
7:58 The Big Lesson
✅ YOUR COACHING FOR TODAY
• Pick one offer
• Name desire and feeling
• Three steps, one action
• Run the grunt test
💡 The big lesson: Stop being the hero of your own story. Be the guide who helps your customer win.
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This is an independent educational summary. It is not affiliated with Donald Miller or the publisher. Read the full book to go deeper.
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