Driving Profit With Data Privacy | 2026 Partner Summit

Can data privacy actually create new revenue opportunities? In this session from Termly’s 2026 Partner Summit, Sarah Warner is joined by Termly partners Fred Pike, Chris Tovar, and Harmony Riveros to discuss how businesses and agencies can turn privacy into added value for their clients. The panel explores how privacy can build consumer trust, strengthen service offerings, create new revenue opportunities, and help businesses differentiate themselves. They also discuss the operational side of offering privacy solutions, including implementation, ongoing maintenance, scalability, and the potential cost of inaction. Want to join us for the next Termly Partner Summit? Stay tuned! We’ll be sharing more details and registration information soon. Learn more about Termly: https://termly.io/ Chapters: 00:00 Introduction 02:13 The Business Value of Data Privacy 03:38 Why Agencies Are Prioritizing Privacy 07:00 Building Trust & Communicating Privacy 10:02 Proactive vs. Reactive Privacy 15:19 Offering Privacy Solutions to Clients 21:01 Keeping Up With Changing Privacy Laws 24:53 The ROI of Offering Privacy 30:17 The Cost of Inaction 35:08 Scaling Privacy Solutions 39:11 Q&A