Starting a Ball Python Business in a 'Dead' Market — AG Gregoroff, Koil

"The snake market sucks, nobody's buying anything." AG Gregoroff's answer: it doesn't suck, your performance does. He started a ball python business in what everyone calls a dead market, two years in, with a brand playbook from Toehold® — and this is how he runs Koil® Snakes. Herpenomics #2. In this episode: why he started a ball python business as a total outsider and treats it like starting a winery (8:31), why a great product is never enough (12:43), execution over ideas and why stamina decides who survives (20:19), the market-doesn't-suck argument in full (24:46), his depreciation maths on a friend's $25,000 Hypo DG Clown male, worth maybe $5,000 today by his estimate while, by his quick maths, throwing off around $375,000 in babies (25:40), buy when it's low and never get out for business reasons (37:00), the bad IDs and wrong genes that turned a collector into a breeder (27:58), why he's moved into hybrids (49:58), his snakes on screen (1:05:55), the rat-rack post that outperformed every snake (1:17:37), the $30,000 rack he bought for $500 on Facebook and the $15,000 a year it saves him on rats (1:25:00), its $9,000 watering system (1:30:37), and why every snake in the building gets a $125 full panel (1:34:15). 🐍 HERPENOMICS is live every Thursday at 11 PM ET, right here on this channel. Instagram:   / herpenomics   🎙️ MATT — Eternal Morphs ❤️ Patreon:   / eternalmorphs   (every dollar becomes store credit toward an animal) Facebook:   / eternalmorphs   Instagram:   / eternalmorphs   🎙️ TRAVIS — Python Suzy YouTube:    / @pythonsuzy   Instagram:   / pythonsuzy   🐍 AG GREGOROFF — Koil® Snakes, Las Vegas MorphMarket: https://www.morphmarket.com/stores/ko... Instagram:   / koilsnakes   YouTube:    / @toeholdflipflops   Toehold®: https://shoptoehold.com 🦎 HUSBANDRY.PRO — feeding, weights, pairings, clutches, genetics and sales in one place instead of six spreadsheets. Code ETERNAL60 gets you 60 days free. https://husbandry.pro This episode covers: starting a ball python business, is the ball python market dead, ball python breeding, ball python prices, reptile business mindset, how ball pythons depreciate, hypo DG clown pied, hurricane ball python, Royal Angolan hybrid, Burmball, reptile marketing, shed testing, record keeping for breeders. Chapters 0:00 Countdown + intro 0:41 Welcome: AG Gregoroff of Koil Snakes 1:27 The mission for Koil 4:32 What Toehold flip-flops taught him about business 8:31 Starting a snake business as an outsider: the winery analogy 12:43 A great product is never enough 15:04 The $30,000 snake a collector bought as a pet 20:19 Execution is expensive, stamina wins 24:46 "The market doesn't suck, your performance sucks" 25:40 A friend's $25,000 male: how a snake depreciates and what it produces 27:58 Bad IDs and wrong genes: why he switched to breeding 37:00 Buy when it's low, never get out from the business side 41:00 Hypo DG Clown Pied at will 41:45 "Hybrids are the future" 45:06 The 16-foot Burm and the Burmball 49:58 Hybrids: a supporter from day one, and how to market Burmballs 1:05:55 Show Me Your Projects: AG's snakes on screen 1:13:05 The Royal Angolan hybrid 1:17:37 Virality and standing out: the rat rack post 1:25:00 The $30,000 rat rack he got for $500 1:30:37 The $9,000 watering system 1:34:15 Record keeping, shed tests and $125 full panels 1:37:34 Coaches, mistakes and who to listen to 1:40:26 Make Snakes Great Again: sign-off #herpenomics #ballpythonbreeding #koilsnakes #ballpython #reptilebusiness