Smart Color AI - Dr. Steven Poplaw

What if medical imaging could provide clearer, more intuitive visual feedback in real time? In this episode of the VIP Podcast, host Sydney Olsen sits down with radiologist and inventor Dr. Steven Poplaw to discuss Smart Color AI, a patented approach to using artificial intelligence and machine learning to enhance visualization during image-guided procedures and robotic surgery. Dr. Poplaw shares how his experience performing ultrasound-guided procedures — combined with an unexpected observation while watching his son play video games — led him to question why advanced medical imaging still relies so heavily on grayscale visualization. The conversation explores how Smart Color AI is designed to colorize medical devices and surgical instruments in real time, potentially making them easier for physicians to identify and providing additional visual feedback during procedures. Dr. Poplaw discusses applications across ultrasound-guided biopsies, interventional radiology, stent placement, robotic surgery, anesthesia, pain management, and other image-guided procedures. Sydney and Dr. Poplaw also discuss the challenges of developing medical technology as a practicing physician, the value of innovation coming directly from healthcare professionals, and his vision for partnering with industry leaders to bring the technology forward. In this episode: The inspiration behind Smart Color AI Using AI and machine learning to enhance medical imaging Real-time colorization during ultrasound-guided procedures Visual feedback for robotic surgical instruments Color-based visualization for medical stents Potential applications across multiple medical specialties The process of turning a physician’s idea into patented technology Dr. Poplaw’s vision for the future of image-guided procedures Learn more about Smart Color AI and other patented technologies represented by Vibrant IP at vibrantip.com. Subscribe to the VIP Podcast for more conversations with the inventors, entrepreneurs, and industry professionals moving innovation forward. 00:00 VIP Podcast Intro 00:09 Introduction & Dr. Poplaw's Background 01:46 Origin of SmartColor AI 02:44 The Clinical Problem with Image-Guided Procedures 04:18 Ultrasound-Guided Biopsy Use Case 05:22 AI Device Visualization & Proof of Concept 06:46 Real-Time AI Colorization 10:14 Fluoroscopy & State-Responsive Stent Visualization 11:08 Software Integration with Existing Hardware 11:49 State-Responsive Visualization in Robotic Surgery 13:12 Broader Clinical Applications 15:39 Potential Benefits for Physicians & Patients 16:30 Industry Partnership & Commercialization 18:17 SmartColor Patent Portfolio Overview #VIPPodcast #VibrantIP #MedicalInnovation #ArtificialIntelligence #MedicalImaging #MedTech #Radiology #HealthcareInnovation #Patents #RoboticSurgery