Treating Everything Like a Product and Understanding Your Users: How Shreyas Teaches, Why He Teaches

Advisor to growth-stage startups. ex-Stripe, Twitter, Google, Yahoo Want to learn more from me? I teach and coach ambitious founders, CEOs, CxOs, and senior product leaders. 3 options for you to consider: 1. My Product Sense & Strategy course (3000+ students have taken it): https://maven.com/shreyas-doshi/produ... (if you’re self-funding, use code YTProductSense for a discount) What students are saying: https://testimonial.to/shreyas-world-... 2. My latest Advanced Product Taste 1-day workshop: https://maven.com/shreyas-doshi/taste... (if you’re self-funding, use code YTProductTaste for a discount) What students are saying: https://testimonial.to/shreyas-advanc... 3. My Executive Coaching program: https://maven.com/shreyas-doshi/o/566dd0 You can also follow me here: Substack: https://shreyasdoshi.substack.com Twitter:   / shreyas   LinkedIn:   / shreyasdoshi   Threads: https://www.threads.com/@shreyas.threads More resources and links at: shreyasdoshi.com ABOUT THIS VIDEO: This is a video of my conversation with Gagan Biyani (CEO of Maven, co-founder of Udemy) on creating a transformative course. While the specifics are about my Product Sense course for the most part, the enthusiastic viewer will also learn significant lessons in here that apply to any product. You can also visit Maven to get continuous access to this video: https://maven.com/p/e95792/creating-a... Why this topic matters After 20 years in silicon valley, Shreyas is sharing what he's learned about product & career success via advising & teaching. His Maven courses earn feedback like: "It's the single most impactful professional course you can take inclusive of all courses in the world at any institution. Taking it should be your highest priority." We'll discuss live how to create this feeling in your students. In this video:0:00 Introduction & Welcome 0:20 Introducing Shreyas Doshi: A Top-Tier Instructor 0:41 Shreyas's Journey to Teaching on Maven 3:04 The Importance of Preparation and Backup Plans 8:22 A Note on Sharing Lessons from the Session 9:07 Choosing the First Course Topic: "Managing Your PM Career" 15:11 Validating Demand: The "Eyes Light Up" Method 19:54 The Tipping Point: Why Shreyas Finally Decided to Teach 21:56 Course Design Philosophy: Treat Your Course Like a Product 24:39 The Power of Word of Mouth and the Limits of Social Media 37:14 Positioning Your Course: Skill-Oriented vs. Process-Oriented 39:09 Q&A: Team, First Cohort, and Design Principles 43:06 Q&A: The True Source of Word of Mouth 49:13 Conclusion: Find Your Authentic Teaching Style