なぜ人は三日坊主を繰り返してしまうのか？【脳科学×行動経済学】習慣化の挫折と背景

—— やらない理由を探してしまうほど、当初の目標は達成されにくい。新しく始めたことが気づけば三日坊主で終わってしまうというのは世界共通であり普遍的な現象です。たとえ特に高い目標を設定していなくても、「意志力の欠如」や「決意が足りない」と片付けてしまうのはもったいないことです。誘惑に負けやすいメカニズムが存在します。そして、「意志力」や「習慣化」について私たちが当然のこととして受け入れてきた前提は、様々な研究によって再検討されています。あなたが続かないことがあるとしたらその根本は、本当はどこにあるのだろう。 —— ▼タイムスタンプ 0:00 プロローグ 2:21 第一章 意志力という筋肉の崩壊 5:31 第二章 脳の中の綱引き 7:49 第三章 あなたの三日坊主で、誰かが儲ける 10:42 第四章 根性ではなく、たった一行 13:21 エピローグ —— ▼参考文献 [1] Durant, W. (1926). The Story of Philosophy. Simon & Schuster. [2] Norcross, J.C., & Vangarelli, D.J. (1989). "The resolution solution: Longitudinal examination of New Year's change attempts." Journal of Substance Abuse, 1(2), 127–134. [3] Baumeister, R.F., Bratslavsky, E., Muraven, M., & Tice, D.M. (1998). "Ego depletion: Is the active self a limited resource?" Journal of Personality and Social Psychology, 74(5), 1252–1265. [4] Hagger, M.S., Chatzisarantis, N.L.D., et al. (2016). "A multilab preregistered replication of the ego-depletion effect." Perspectives on Psychological Science, 11(4), 546–573. [5] Mischel, W., Ebbesen, E.B., & Raskoff Zeiss, A. (1972). "Cognitive and attentional mechanisms in delay of gratification." Journal of Personality and Social Psychology, 21(2), 204–218. [6] Shoda, Y., Mischel, W., & Peake, P.K. (1990). "Predicting adolescent cognitive and self-regulatory competencies from preschool delay of gratification." Developmental Psychology, 26(6), 978–986. [7] Watts, T.W., Duncan, G.J., & Quan, H. (2018). "Revisiting the Marshmallow Test." Psychological Science, 29(7), 1159–1177. [8] Lally, P., van Jaarsveld, C.H.M., Potts, H.W.W., & Wardle, J. (2010). "How are habits formed: Modelling habit formation in the real world." European Journal of Social Psychology, 40(6), 998–1009. [9] McClure, S.M., Laibson, D.I., Loewenstein, G., & Cohen, J.D. (2004). "Separate neural systems value immediate and delayed monetary rewards." Science, 306(5695), 503–507. [10] Jones, E.E., & Nisbett, R.E. (1971). The Actor and the Observer: Divergent Perceptions of the Causes of Behavior. General Learning Press. [11] Wohl, M.J.A., Pychyl, T.A., & Bennett, S.H. (2010). "I forgive myself, now I can study." Personality and Individual Differences, 48(7), 803–808. [12] DellaVigna, S., & Malmendier, U. (2006). "Paying Not to Go to the Gym." American Economic Review, 96(3), 694–719. [13] Jordan, K. (2015). "Massive open online course completion rates revisited: Assessment, length and attrition." International Review of Research in Open and Distributed Learning, 16(3), 341–358. [14] Smiles, S. (1859). Self-Help. John Murray. [15] 福沢諭吉 (1872–1876). 『学問のすゝめ』. [16] Wrosch, C., Scheier, M.F., Miller, G.E., Schulz, R., & Carver, C.S. (2003). "Adaptive self-regulation of unattainable goals." Personality and Social Psychology Bulletin, 29(12), 1494–1508. [17] Gollwitzer, P.M. (1999). "Implementation intentions: Strong effects of simple plans." American Psychologist, 54(7), 493–503. [18] Gollwitzer, P.M., & Brandstätter, V. (1997). "Implementation intentions and effective goal pursuit." Journal of Personality and Social Psychology, 73(1), 186–199. [19] Gollwitzer, P.M., & Sheeran, P. (2006). "Implementation intentions and goal achievement: A meta-analysis of effects and processes." Advances in Experimental Social Psychology, 38, 69–119. [20] Milkman, K.L., Minson, J.A., & Volpp, K.G.M. (2014). "Holding the Hunger Games Hostage at the Gym." Management Science, 60(2), 283–299. [21] Giné, X., Karlan, D., & Zinman, J. (2010). "Put Your Money Where Your Butt Is." American Economic Journal: Applied Economics, 2(4), 213–235. [22] Clear, J. (2018). Atomic Habits. Avery. —— ▼SE Una noche en La Matera by Guillermo_de_La_Matera — freesound.org / CC BY 4.0 (excerpted and faded) https://freesound.org/people/Guillerm... #三日坊主 #習慣化 #意志力 #先延ばし #心理学 #行動経済学 #アカデミックに解きたい紐