5 Ways to Increase Your LTV: CAC Ratio | Unit Economics Breakdown

I show you 5 ideas to increase your LTV: CAC ratio that I see startups using right now. We analyze the unit economics of each idea. ✅ Download the Excel template: https://mailchi.mp/ericandrewsstartup... 🚀 If you want to master the finance skills & frameworks to successfully scale technology startups, secure your spot in my "Finance for Startups" program: https://www.ericandrewsstartups.com/f... (special offer available) ⚠️ Most founders are off by 2–4x on CAC payback. See your real number here (free): https://paybacklie.com/ Communities: 💼 Linkedin:   / eric-andrews-1624b656   💻 Newsletter: https://mailchi.mp/1cf66809482f/mcoa7... Related Videos: ► How to Calculate CAC:    • Customer Acquisition Cost | How to Calcula...   ► How VCs Calculate Customer Retention & LTV:    • Customer Retention & Cohort Analysis | How...   ▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬▬ We learn about 5 ways real startups are increasing their LTV CAC ratios right now. I show you a mini case-study of the unit economics of each idea on a different type of startup. At the end of this video, you will have a ton of actionable ideas to bring back to improve the LTV: CAC ratio of your business! Sections: 0:40 run a giveaway on website to generate emails (lower CAC and boost LTV) 4:43 "costco model" create a subscription membership plan to unlock lower prices 10:22 use buy now pay later options to increase conversion & boost AOV 15:26 launch a subscription box business if you have heavy repeat consumption 20:08 raise prices by 10% to increase LTV by 60%! If you have questions - leave a comment below and I'll try to help. Cheers! #lifetimevalue #CAC #startups