What Marketing Should You Do Yourself, and What Should You Hire Out? A Small Business Owner's Guide

SEO and AEO, email marketing, running your website, social media, and paid search are five separate specialties, and each one is somebody's full time job. You already have a full time job. It is called running your business. So something has to give, and this is how you decide what. In this session, Patrice Valentine from ProFusion Web Solutions walks through: The three questions to run any marketing task through before you decide who does it. The hidden costs of DIY What is worth keeping in house, and the dividing line that makes it simple What to hand off to the experts Why content and email are the one category that has to be shared, and why owning all of it or outsourcing all of it are both expensive Six things nobody should be paying for, and six DIY habits that are quietly costing you customers What you never hand over, even when you hire everything else out, including the one thing agencies would rather you did not ask about If you have been feeling guilty about a marketing task you keep not getting to, this is the session that tells you whether it was ever yours to do. Want to catch the next session live and get your own question answered? Register here: https://profusionwebsolutions.com/web... Browse every past session in the archive: https://profusionwebsolutions.com/ser... ProFusion Web Solutions is a full-service digital marketing agency based in Bellingham, WA, helping small businesses with SEO, web design, social media, and AI search optimization. This webinar series runs weekly, Wednesdays at noon Pacific. #DigitalMarketing #SmallBusinessMarketing #SEO #SmallBusinessTips #OutsourcingMarketing #MarketingStrategy