Erik Proulx | True Character Series

Erik always wanted to be a storyteller so he got into advertising as a copywriter and had a successful career on Madison Avenue. While riding the ups and downs of advertising, Erik discovered that he wanted to tell the stories of the people around him. His documentary "Lemonade" is a film that follows a group of people just like him who worked in advertising and after getting laid off discover their true purpose in life. He is currently working on a documentary about the city of Detroit and directing documentaries for clients.