Unlocking the Data Vault: Real Strategies for Liberating Your Property Data and Powering AI

The multifamily industry stands at an inflection point. AI and advanced analytics promise transformative improvements in operations, resident experience, and financial performance—but realizing this promise requires something far less glamorous than algorithms: clean, consolidated, accessible data. This panel brings together two of multifamily's most experienced data leaders—Anne Hollander, VP of AI & Innovation at WinnCompanies, and Zachary Menzer, VP of Enterprise Initiatives at White Oak Partners—for a candid conversation about what it actually takes to build data infrastructure that enables AI success. The discussion will cut through AI hype to address foundational challenges most operators face: How do you extract data from proptech systems that weren't designed to share? Which data sources deliver the highest value for AI and BI applications? How do you build a business case for "invisible" infrastructure investment? What does right-sized data architecture look like for different portfolio sizes? Our panelists will share specific tactics from their own implementations—the vendor negotiations that worked, the technical approaches that scaled, the organizational changes that drove adoption, and the mistakes that taught hard lessons. This isn't theoretical; it's a tactical playbook drawn from years of real-world experience at organizations owning & managing tens of thousands of units.