Why Is It Easier to Buy Equipment Than Invest in Education?

A new set of shears? A better dryer? The latest grooming products? Most salon owners understand the value of investing in the tools they use every day. But when it comes to investing in their own education, team training, or learning how to run a stronger business, the decision isn't always so easy. Why is that? In this unscripted episode of After the Last Dog, Jennifer Oppel and Dara Forleo pull a random question from their topic fishbowl and explore why grooming and pet care business owners are often more comfortable spending money on equipment than on education that could help their businesses grow and thrive. It's an interesting conversation about how we think about money, what we consider a worthwhile business investment, and why learning to run a business doesn't always get the same attention as learning to do the work. After all, many salon owners built their businesses on years of experience, technical skills, hard work, and a genuine love for animals. But being great at what you do and knowing how to build a business around it are two different skill sets. Jennifer and Dara explore why investing in yourself can feel risky, especially when you're already busy, watching expenses, and wondering whether another training program will actually make a difference. This isn't about buying another course or spending money you don't have. It's about recognizing that the knowledge, confidence, and business skills you develop can be just as valuable as the equipment you purchase. Because sometimes the next investment your business needs isn't another tool. It's learning a better way to use what you've already built. Join Jennifer and Dara for a candid, unscripted conversation about professional education, business ownership, and what it really means to invest in the future of your grooming or pet care business. After The Last Dog Website https://www.afterthelastdog.com/ Growing Groomers Training Pathway PDF (https://www.growinggroomers.com/offer...) Growing GroomersWebsite https://www.growinggroomers.com/ Facebook   / growinggroomers