How To Know If You're Working On Your Business Or In It

This week's Post Bag question comes from Sarah: "How much time should I spend on the business rather than in it?" James and Freddie don't hand over a percentage. They get into what actually separates a founder deliberately stepping back in to solve something, from a founder who's quietly lost control of their own calendar. They cover the real signal that tells you which one you're looking at, why the best founders at scale often look like they're doing almost nothing, and the specific team situation that makes staying "in it" the right call, even at a later stage than you'd expect. If you've ever wondered whether you should be more hands-on or less, this is worth ten minutes before you decide either way.