Talk to 100 customers? I can't even get 10. Here's what we do instead

Go talk to 100 customers" is the #1 advice for early-stage builders. YC says it, Lean Startup says it, every YouTube video says it. But how? Most of us can't get 10 conversations a week, especially in B2B. In this video Amrit (co-founder, 6to9) walks through what's worked for us instead: mining the complaints users already post on G2, Product Hunt, App Store reviews, Reddit, discussion threads and TikTok demo videos, then turning them into niche user segments and the gaps competitors leave open. We checked it against our own paid research and customer calls (they matched), then pushed it further: can it explain why YC funded a startup whose landing page we didn't understand? Chapters 0:00 "Talk to 100 customers" — but how? 0:20 Why even 10 conversations a week is hard 0:40 What we tried: friends, paid studies, Upwork, meetups, cold outbound 1:05 What a product-market-fit agent has to be good at 1:42 Where the signal lives: G2, Product Hunt, App Stores, Reddit, TikTok 2:24 Checked against our own paid research 2:44 The test: why did YC fund these companies? 3:05 Elyra: AI phone reservations vs. Slang.ai 4:09 Memoir: from a GitHub repo to demo videos and release notes 4:49 Anoria: tracking your emotional state 5:33 Will this guarantee PMF? 5:55 Beads: research papers → 1-minute audio for students 6:17 Try it on your own product Try it free: put in your URL and see your niche user segments + the gaps left to fill 👉 https://6to9.ai/pmf-agent Companies shown are analyzed from public information only; we're not affiliated with them. #startup #productmarketfit #customerresearch #buildinpublic #indiehacker