Zillow Says Your Home Is Worth WHAT? How to Really Price It

Zillow gave you a number… but is it realistic? Here's how to turn an online estimate into a smart asking price for your Phoenix home, without leaving money on the table or scaring buyers away. In this video, I'll show you: ✔ Why pricing high to "leave room to negotiate" can backfire ✔ How to find truly comparable sales (and what to ignore) ✔ How today's competition, including new construction, affects your price ✔ How buyer search ranges can hide your listing ✔ What to do if you need to sell fast ✔ 4 questions to answer before you pick a price 📅 Selling in the Phoenix area? Book a free 15-minute call: https://calendly.com/juliarealtor/pho... 📞 Call or text: 480-787-7748 ▶ Watch next: Why Your House Isn't Selling (5 Things to Check) ⏱ CHAPTERS 0:00 What's your Phoenix home really worth? 0:43 Why the right price matters 1:33 Should you start high? 2:49 Step 1: What similar homes sold for 4:29 Step 2: Today's competition 5:51 Step 3: Choosing your asking price 7:12 What if you need to sell fast? 8:19 4 questions before you price 9:08 Next steps 💬 Got a pricing question? Leave it in the comments, and I may answer it in a future video. 👍 If this helped, like and subscribe for weekly Phoenix real estate tips. Julia Kovalyova, REALTOR® | Associate Broker, Realty One Group Serving Phoenix, Scottsdale, Mesa, Chandler, Gilbert, Tempe, Queen Creek, Gold Canyon. This video is general information, not an appraisal or legal/financial advice. Every home and market is different. #PhoenixRealEstate #HomeValue #SellingAHome